Assistant Brand │ Corporate

Tyson Foods

Posted 6 days ago

Full Time

Springdale, Arkansas

In Person

Smart Summary

Responsibilities

Support brand business planning, marketing execution, performance analysis, and delivery of volume, profit, and market-share targets. Coordinate product innovation and forecasting initiatives with cross-functional teams, and partner with sales and customer-facing teams to identify and execute growth opportunities.

Qualifications

You have a Bachelor's degree in Business or Marketing and at least one year of relevant experience in marketing, brand management, or sales planning. You possess strong analytical and data interpretation skills, with preferred experience in Nielsen/IRI, and excellent communication and project management abilities.

Must Have Skills for ATS

Nielsen

IRI

Data interpretation

Job Description

Management Level:

84

Work Shift:

1ST SHIFT (United States of America)

Overview

This role is an entry-level to early-career brand management position with significant cross-functional exposure and P&L accountability. The individual will support business planning, marketing execution, innovation initiatives, forecasting, and performance analysis for assigned brand categories.

Key Responsibilities

Brand & Business Management

  • Support development of annual business objectives and marketing plans.
  • Help deliver volume, profit, market share, and financial targets.
  • Monitor brand performance and recommend corrective actions when needed.
  • Analyze market and business data to generate actionable insights.

Innovation & Product Development

  • Participate in product and packaging innovation projects.
  • Assist with:
    • Concept development
    • Feasibility validation
    • Business case creation
    • Project execution
    • Customer sell-in activities
    • Post-launch performance tracking
  • Partner with Brand Managers, R&D, Operations, and Sales teams throughout the innovation process.

Cross-Functional Leadership

  • Lead and coordinate initiatives across:
    • Marketing
    • Sales
    • Operations
    • R&D
    • Demand Planning
    • Supply Planning
  • Influence without direct authority.

Forecasting & Planning

  • Manage monthly volume forecasts.
  • Collaborate with demand and supply planning teams to improve forecast accuracy.
  • Support Joint Business Plan (JBP) objectives through proactive planning.

Customer & Sales Partnership

  • Work closely with customer-facing teams.
  • Incorporate customer strategies into brand plans.
  • Identify growth opportunities and support execution.

Minimum Qualifications

Education

  • Bachelor's degree in Business, Marketing, or related field.

Experience

  • 1+ year of marketing, brand management, category management, CPG, sales planning, or related experience preferred.

Technical Skills

  • Nielsen and/or IRI experience preferred.
  • Strong analytics and data interpretation capabilities.

Soft Skills

  • Strong presentation and communication skills.
  • Ability to collaborate across multiple functions.
  • Effective project management and prioritization.
  • Comfortable operating in a fast-paced environment.

Travel

  • Approximately 30%.

Internal Management & Management Support Applicants:

Automatic notification to your current manager will be initiated upon selection for interview. This applies to all candidates who are level 79 or above.


All professional team members are expected to demonstrate responsible use of approved AI tools, including safeguarding sensitive information, adhering to company policies, and validating AI-generated outputs. Individual Contributors should demonstrate the ability to integrate AI into daily work, improve efficiency through AI-enabled solutions, evaluate outputs critically, and apply professional judgment when using AI. People Leaders should demonstrate the ability to drive responsible AI adoption, enable effective use of approved solutions, identify opportunities to improve team performance through AI, and ensure accountability for the quality and accuracy of AI-supported outcomes.

Relocation Assistance Eligible:

No

Referral Payout Eligible:

No

For Professional Management levels, internal applicants should either upload a resume to their application OR complete their application fully showing current and past work experience in the sections provided.


The successful candidate(s) must be willing and able to perform the physical requirements of the job with or without a reasonable accommodation.


We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.


Tyson is an Equal Opportunity Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.


CCPA Notice. If you are a California resident, and would like to learn more about what categories of personal information we collect when you apply for this job, and how we may use that information, please read our CCPA Job Applicant Notice at Collection, click here.

Tyson Foods

Founded in 1935, Tyson Foods, Inc.® has fed families for generations with the best affordable protein products. What began as a small regional poultry business in Springdale, Arkansas, has grown into a globally recognized leader in protein, serving customers and communities around the world. With a team of more than 130,000 members, Tyson Foods advances how food is produced, delivered and enjoyed. Across our operations, we continuously innovate our supply chain, invest in new technology and support responsible practices that help us deliver safe, quality food. Over the years, Tyson Foods has grown to include more than 30 beloved brands, including Tyson®, Jimmy Dean®, Hillshire Farm®, Ball Park®, Wright®, State Fair®, aidells® and other trusted names. Through our robust family of brands, we now produce nearly 20% of the chicken, beef and pork in the United States. Our story is rooted in hard work, humility and purpose, and throughout our history, we have stayed true to those values. Today, we stand by our mission of bringing high-quality food to every table in the world safely, sustainably and affordably, now and for future generations. At Tyson Foods, we feed the world like family.®
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