Business Analyst

ZURU

Posted 11 days ago

Full Time

Rogers, Arkansas

In Person

Smart Summary

Responsibilities

The Business Analyst will own end-to-end trade performance reporting and serve as the analytical engine for the Key Account team. They will evaluate promotional ROI, support range reviews, and collaborate across departments to drive sales strategy.

Qualifications

You have a commercially curious mindset with strong analytical and communication skills, demonstrated by your confidence in Microsoft Excel and PowerPoint. You possess sharp attention to detail and the ability to manage multiple tasks, with a genuine interest in consumer data and a desire to understand the 'why' behind numbers.

Must Have Skills for ATS

Microsoft Excel

PivotTables

PowerPoint

Quantium

NIQ

NielsenIQ

Circana

IRI

Power BI

Tableau

Job Description

Ready to reimagine your career? Apply now to join ZURU as a Business Analyst!

 

ZURU is in a phase of explosive growth, driven by disruptive new brands and innovations. Our Sales team is looking for an analytical, strong communicator with a passion for consumer goods. You'll work across our iconic consumer goods brands like MONDAY Haircare, DAISE, Millie Moon, and Rascals + Friends, as well as our toy brands like X-Shot, Bunch of Balloons, and Mini Brands — all while helping launch exciting new brands to market.

 

Position Impact

We're looking for a commercially curious Business Analyst to join a fast-paced, insight-led team within a leading CPG business. This is a critical support role sitting at the heart of our commercial operation you'll be the analytical engine that powers our Key Account team, turning data into decisions and stories into strategy.

Working closely with our team, you'll own end-to-end trade performance reporting, support major retailer range reviews, and evaluate promotional ROI. You'll be the single source of truth for sales performance across your portfolio.

 

How you’ll help us grow

Sales Performance & Reporting

· Own weekly, monthly, and ad-hoc trade performance reporting across key retail customers

· Build and maintain dashboards and scorecards that track sell-out, distribution, share of shelf, and promotional uplift.

· Monitor and report on sales KPIs versus targets, identifying risks and opportunities and presenting findings to the wider commercial team.

· Serve as the 'single source of truth' for your portfolio's sales data, ensuring consistency across internal reporting and customer submissions.

 

Promotional & Trade Analysis

· Analyse promotional activity and calculate incremental ROI, comparing results against forecast and prior period to evaluate effectiveness.

· Support the development and post-evaluation of Joint Business Plan (JBP) activities, quantifying customer investment and return.

· Flag promotion compliance issues and track retailer execution in-store and online.

 

Range Review & Category Support

· Prepare customer-ready category and brand presentations to support range reviews, line extensions, and new product listings.

· Leverage scan data and shopper insights (Quantium, NIQ/NielsenIQ, Circana/IRI) to build compelling category stories that support ranging decisions

· Track distribution gains and losses across SKUs, flagging delisted lines and recommending corrective strategies.

· Support NPD (new product development) launches by modelling sales projections, tracking sell-in, and reporting on early sell-out performance.

 

Cross-Functional Collaboration

· Partner with Marketing to align promotional calendars, measure campaign performance, and support activation planning.

· Work with Supply Chain and Demand Planning to flag forecast variances and ensure stock availability during key promotional periods.

· Collaborate with Finance on trade spend accuracy, budget tracking, and monthly P&L commentary.

· Support the broader Sales team with ad-hoc analysis, competitive benchmarking, and market intelligence.

 

What You Bring To ZURU

 

Essential
· Confident in Microsoft Excel (formulas, PivotTables) and comfortable building clean, insight-led PowerPoint slides, we'll help you sharpen the advanced stuff.
· A naturally curious, commercial mindset, when you see a number, you want to know the story behind it.
· Sharp attention to detail and the ability to juggle multiple tasks and deadlines at once.
· A clear communicator who can explain data simply to people who aren't analysts.
· Genuine interest in FMCG, retail, or consumer data, no direct experience required.

Highly Regarded
· Exposure to a major retail data platform (Quantium, NIQ/NielsenIQ Scan, Circana/IRI, Coles 360, or similar) — through study, internship, or work experience.
· Any experience in a Sales Analyst, Category Analyst, Commercial Analyst, or Account Executive support role, CPG experience is a bonus.
· A Bachelor's degree in Business, Commerce, Marketing, Economics, or a related discipline.
· Familiarity with data visualisation tools like Power BI or Tableau.


The Person We Are Looking For

Beyond the technical skills, we're looking for someone who:

• Moves fast without sacrificing accuracy you know when good enough is good enough, and when precision matters.

• Takes ownership of their numbers and isn't afraid to challenge assumptions or push back with data.

• Is naturally collaborative you'll work across Sales, Marketing, Finance, and Supply Chain and need to build trust quickly.

• Brings commercial curiosity you don't just report what happened, you want to understand why and what to do about it.

• Thrives in a high-growth, entrepreneurial environment where priorities can shift and no two weeks look the same.

 

Think you’ve got what it takes? Apply now and tell us your story.

 

LIFE@ZURU

ZURU is on a quest to reimagine tomorrow. Founded in 2003, ZURU Group has rapidly grown and now spans three core divisions—ZURU Toys, ZURU Edge (consumer goods) and ZURU Tech (construction).

At ZURU, we have cultivated a high-performing culture that encourages excellence. Our team works towards ambitious goals, learning, performing, and improving together, all while having fun. We empower talented individuals to do their best work every day.

At ZURU, you get out what you put in. You are responsible for driving your own career and we provide the platform to achieve it. As ZURU is on such a fast growth trajectory, there are opportunities here that you won’t find anywhere else.

Get to know us a little better by checking out @lifeatzuru on Instagram or www.zuru.com.

 

WHAT WE OFFER (Country-specific)

· 🌱 Culture for Growth

· 🌎 Global Opportunities

· 💡 Surrounded by an A Player Team

· 💰 Competitive Remuneration

ZURU – Reimagining tomorrow 🚀

#LI-CM2

ZURU

ZURU is on a quest to reimagine tomorrow from A to Z. Founded in 2003, ZURU Group has rapidly grown and now spans three core divisions—ZURU Toys, ZURU Edge (consumer goods) and ZURU Tech (construction). Known for its cutting-edge software and world-leading automation and manufacturing systems, ZURU has over 5,000 team members in over 30 global locations, making it perfectly placed to continue building its reputation as one of the fastest-growing and most disruptive companies in the world. ZURU TOYS ZURU Toys is one of the largest toy companies in the world, known for its innovation, creativity and disruption through automation. Inspired by kids and imaginative play, ZURU Toys distributes to all major retailers in over 120 countries and has delighted millions of families all over the world with brands such as Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, and Pets Alive™ and partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. ZURU EDGE ZURU Edge is disrupting stale consumer goods categories and building new generation brands to better serve modern consumers. Arguably the fastest-growing consumer goods company in the world today, ZURU Edge has a key focus on building tomorrow’s brands across five key verticals—Pet Care, Baby Care, Personal Care & Beauty, Home Care and Health & Wellness. ZURU TECH ZURU Tech is revolutionizing the way the world builds to bring greater flexibility, speed, affordability, quality and sustainability to the construction industry. Ten years in the making, ZURU Tech has reinvented every aspect of the construction process, developing the world’s first BIM software that directly connects to fully automated production. Get to know us a little better by checking out our company Instagram @lifeatzuru
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