PR Intern - LANEIGE

AMOREPACIFIC

Posted 1 day ago

Internship

New York, New York

In Person

Smart Summary

Responsibilities

The PR Intern will support the PR and Experiential Marketing team with influencer campaigns, product mailers, and event coordination. They will also assist with administrative tasks, database management, and research on industry trends and competitors.

Qualifications

You are currently pursuing or have recently completed a Bachelor's Degree in Public Relations, Communications, Marketing, or a related field. You have a strong interest in beauty, skincare, influencers, and social media, with excellent organizational and communication skills.

Must Have Skills for ATS

Traackr

Meltwater

influencer marketing

social media

Job Description

Job Summary

LANEIGE US is seeking an Intern to support the PR & Experiential Marketing team across a wide range of exciting projects, including influencer marketing, mailers, events, brand partnerships, and more. This role is ideal for someone looking to gain hands-on experience in beauty PR and influencer marketing within a fast-growing, best-in-class skincare brand. The PR Intern will assist with day-to-day team operations while learning the fundamentals of public relations, creator partnerships, event coordination, and brand communications. We are looking for a highly organized, detail-oriented, and enthusiastic individual with a strong knowledge in beauty, influencers, social media, and pop culture.

Principal Accountabilities

  • Support daily functions of the PR & Experiential Marketing team, including influencer campaigns, product mailers, gifting, and event coordination
  • Assist with organizing influencer and media lists, trackers, and databases (e.g., Traackr, Meltwater)
  • Help identify emerging creators and monitor social trends for potential partnership opportunities
  • Support logistics for influencer mailers, paid campaigns, and affiliate programs
  • Assist in PR event preparation, including invite tracking, guest list management, and on-site support (as needed)
  • Conduct research on competitors, industry trends, and media coverage
  • Support administrative tasks such as product orders, shipment tracking, and invoice processing
  • Help compile reports and recap documents for campaigns and events

Key Experience and Skills

  • Currently pursuing or recently completed a Bachelor’s Degree in Public Relations, Communications, Marketing, or a related field
  • Previous internship experience in PR, influencer marketing, beauty, or a related field is a plus
  • Strong interest and passion for beauty, skincare, influencers, social media and pop culture
  • Ability to multitask and manage time effectively in a fast-paced environment
  • Highly organized with strong attention to detail; proactive, resourceful, and eager to learn
  • Excellent written and verbal communication skills
  • Comfortable working both collaboratively and independently
  • Basic knowledge of influencer management tools is a plus
  • Ability to support events locally in NYC / Tri-State Area (as-needed)

AMOREPACIFIC, US, INC is an equal opportunity and Affirmative Action employer. We actively seek to maintain a diverse workforce, and AMOREPACIFIC US, INC therefore recruits qualified applicants without regard to race, color, religion, gender, national origin, age, disability, or Vietnam veteran status.

AMOREPACIFIC

Founded in 1945, Amorepacific Group is Korea's leading beauty company, operating over 30 beauty, personal care, and health care brands including Sulwhasoo, Laneige, Etude, and innisfree.
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