Sales Associate/Product Specialist

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Rohrman Hyundai Lafayette

Posted 3 months ago

Full Time

Lafayette, Indiana

In Person

Smart Summary

Responsibilities

The role involves guiding customers through the vehicle selection process and conducting test drives to align products with customer needs. Additionally, the associate is responsible for building long-term client relationships and collaborating with finance teams to close deals.

Qualifications

You have a positive, customer-first attitude and strong communication skills, enabling you to guide customers through vehicle selection and build lasting relationships. You are self-motivated, possess a desire to grow your earnings, and hold a valid driver's license with a clean driving record.

Must Have Skills for ATS

product knowledge

vehicle sales

retail sales

Job Description

Sales Associate/Product Specialist

As a Sales Associate / Product Specialist at a Rohrman dealership, you'll be the face of our brand — guiding customers through one of the most important purchases of their lives. This isn't just a sales job; it's a career with real earning potential, ongoing training, and a team that invests in your success. If you're driven, personable, and excited about cars, we want to hear from you.

Responsibilities

  • Greet and engage customers in a professional, welcoming manner — both in-person and digitally.
  • Guide customers through the full vehicle selection process, demonstrating features, options, and values across our inventory.
  • Conduct test drives and present vehicles in a way that aligns with each customer's needs and lifestyle.
  • Follow up with prospects and existing customers to build long-term relationships and repeat business.
  • Work collaboratively with the finance and management teams to structure and close deals.
  • Meet and exceed monthly sales objectives while maintaining high customer satisfaction scores.
  • Stay current on product knowledge, manufacturer incentives, and competitive landscape.

Requirements

  • A positive, customer-first attitude with a genuine passion for helping people.
  • Strong communication and interpersonal skills — you're comfortable talking to anyone.
  • Self-motivated with a competitive edge and a desire to grow earnings.
  • Valid driver's license and a clean driving record.
  • Prior automotive or retail sales experience is a plus, but not required — we'll train the right person.

Benefits

  • Affordable Health Insurance: Comprehensive medical, dental, and vision coverage for you and your family.
  • Competitive 401(k): Build your future with our retirement savings plan.
  • Paid Time Off (PTO): Includes paid holidays and vacation after 90 days of full-time employment.
  • Paid Maternity & Paternity Leave: Support for new mothers and fathers.
  • Paylocity "Pay On Demand": Access your earnings before payday (up to $2,000).
  • Employee Discounts: Discounts on vehicle servicing and new car purchases.
  • Continuous Training & Mentorship: Grow professionally and advance your career within our group.
  • Employee Tenure & Recognition Program: We celebrate milestones and contributions.
  • Fun Company Events: Awesome experiences for employees and their families!

About Rohrman Automotive Group

Rohrman Automotive Group is one of the Midwest's most respected and long-standing dealership groups, with locations across Indiana, Illinois, and Wisconsin representing a wide range of top automotive brands. We are a family-rooted organization committed to delivering an outstanding ownership experience — for our customers and our team members alike.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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Rohrman Hyundai Lafayette

The Rohrman Automotive Group, is one of the largest family owned auto groups in the United States.  Shortly after Mr. Rohrman finished his term with the U.S. Army's tank division at Fort Lewis in Washington state, he opened a used car lot on the Sagamore Parkway in Lafayette, IN.  This was the start of the Bob Rohrman Auto Group that has grown to over 30 franchise new car dealerships in Illinois, Indiana and Wisconsin.  How did the Bob Rohrman Auto Group get so big? Two simple things: the best products and the best people.  We've built a solid reputation for our ethical business practices and being great members of our community. The Rohrman Automotive Group has been providing the Midwest with quality new and used vehicles for well over 40 years. In that time we have never rested on our accomplishments or pretended that we already do enough for our customers. We have sought to expand and to bring our products to more and more people by expanding to Indianapolis and Fort Wayne, Indiana, Chicagoland, Illinois, and Kenosha, Wisconsin. We believe that everyone deserves a quality car buying experience, and that everyone deserves to have a great vehicle that they can rely on. Even though we have expanded in size to compete with some of the biggest dealership groups in America, we still have never forgotten about our customers or where we came from. That is why, along with our superior customer service, we have pushed to offer some of the best car maintenance and repair in the industry, and that goes for all our brands. Speaking of brands, we can pretty much guarantee that we have a brand for every occasion and for every customer. Come down to one of Bob Rohrman Auto Group's dealerships today and find out everything that we have to offer you and just how nice and friendly our staff can be.
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