Description

The Stevens Point Area YMCA is looking for a Marketing Intern with a strong design background to support a wide range of marketing initiatives. If you’re energized by collaboration, creativity, and purpose-driven work, this is a great opportunity to help advance our mission and connect people to the Y. 

Eligibility Requirements

To be hired and receive compensation through the Pointers Connect Internship (PCI) Program, applicants must meet the following requirements:

• Currently enrolled at UW–Stevens Point
• Junior or Senior standing (60+ earned credits)
• Minimum cumulative GPA of 2.0
• Must identify as one or more of the following:
  • First-generation college student
  • Non-traditional student
  • Pell-eligible student

ESSENTIAL FUNCTIONS:

• Support the marketing team in the development and execution of digital and print marketing.
• Create, manage a deploy content across digital and print channels, including website, email and social media.
• Manage website content to ensure an optimal user experience across desktop and mobile platforms.
• Collaborate with internal team members to plan and execute marketing campaigns and events.
• Assist with writing, editing, and optimizing digital and print materials, including product messaging and brand storytelling.
• Maintaining marketing processes, best practices, and documentation while ensuring all materials align with brand guidelines.
• Meet established project deadlines and proactively communicate progress, updates, and potential issues to stakeholders.
• Serve as a backup support resource across other areas of the marketing team as needed.

Requirements

Qualifications

The qualifications listed below are representative of the knowledge, skills, and abilities necessary for successful performance in this role. Reasonable accommodations and comparable experience or training will be considered.

Technical Knowledge, Skills & Experience

• Working knowledge of Microsoft Office programs and willingness to learn additional software platforms, knowledge of Canva a plus.
• Ability to work independently after receiving direction and training
• Strong verbal and written communication skills
• Ability to maintain confidentiality and professionalism
• Effective time management, organization, and multitasking skills
• Knowledge and proficiency with social media platforms including Facebook and Instagram

Professional Skills & Competencies

Communication Skills

Ability to:

• Understand and communicate general business information effectively
• Present information clearly to individuals and groups
• Communicate positively and professionally with YMCA staff and members

Cognitive & Problem-Solving Skills

Ability to:

• Solve practical problems using creativity and sound judgment
• Interpret and follow written and verbal instructions
• Analyze details and complete tasks accurately and efficiently

Work Performance Skills

Ability to:

• Organize and prioritize tasks with minimal supervision
• Work independently while contributing positively to a team environment
• Demonstrate initiative, flexibility, and willingness to learn
• Make thoughtful decisions and respond effectively in a dynamic environment
• Maintain confidentiality and professionalism at all times
• Represent the YMCA mission and values positively within the organization and community
• Demonstrate the YMCA core values of Caring, Honesty, Respect, and Responsibility

Essential Functions

The intern will assist with and/or perform marketing and fundraising tasks including:

1. Communications & Marketing
   • Assist with social media engagement and content creation
   • Design posters, flyers, bulletin boards, and graphics for YMCA programs and events
2. Departmental Support
   • Assist with additional projects and duties as assigned by the Marketing Coordinator and/or Mission Advancement Director

Physical Requirements

Must be able to effectively communicate and actively interact with employees, members, volunteers, and the public in both individual and group settings. Ability to sit, stand, move throughout the facility, and use standard office equipment for extended periods of time may be required.