Ad Operations Coordinator

I

Informa Group Plc.

Posted 3 months ago

Full Time

Washington, District of Columbia

Hybrid

Smart Summary

Responsibilities

Manage and execute digital advertising campaigns for Fortune 100 clients from inception to completion. This includes implementing ad packages, optimizing performance, and delivering detailed analysis reports to stakeholders.

Qualifications

You have a passion for digital marketing and advertising, with a strong attention to detail and excellent communication skills. You are excited about creating efficient processes, comfortable interacting with senior executives, and can manage multiple responsibilities in a fast-paced environment.

Must Have Skills for ATS

Google Analytics

Salesforce

HTML

Job Description

Company Description

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

Job Description

This role is based in our 1100 15th St NW, Washington, DC 20005, USA office.

Want to help plan and execute marketing campaigns for some of the most innovative Fortune 100 companies? Industry Dive is looking for a smart, passionate, and detail-oriented candidate to join our advertising operations team.

The Ad Operations Coordinator will be given significant and varied responsibilities. Core to the role is managing clients’ advertising campaigns and providing support to the client to ensure their campaign’s success. The Ad Operations Coordinator is expected to implement and optimize client ad packages and create detailed reports and analysis.

Responsibilities

  • Project manage campaigns from beginning to end.
  • Work with advertisers at leading brands to execute marketing campaigns.
  • Troubleshoot and implement campaign materials across various marketing platforms.
  • Optimize campaigns to enhance results and adhere to best practices.
  • Create and deliver detailed campaign reports for internal stakeholders.
  • Communicate regularly with clients throughout the entire campaign process.
  • Ensure full delivery of all client campaigns.
  • Speak knowledgeably on our ad products and specs to assist clients and internal stakeholders.
  • As needed - help craft and design marketing creative for clients.
  • Monitor online advertising industry and recommend new solutions to marketing suite.

Qualifications

  • Passionate about digital marketing and advertising.
  • Strong attention to detail and organization skills.
  • Excited about making efficient, organized processes to improve workflows.
  • Excellent written and verbal communication skills.
  • Able to interact with senior executives and provide superior customer service.
  • Ability to work in a fast-paced environment while juggling multiple responsibilities.
  • Bachelor’s degree in marketing or related major.
  • Experience with ad serving technology, Google Analytics and Salesforce is a plus.
  • Familiarity and comfort working with HTML.

Additional Information

The salary range for this role is $52,700- $62,000 based on experience. 

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. 

Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.

Our benefits include:

  • Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
  • Broader impact: take up to four days per year to volunteer, with charity match funding available too
  • Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
  • Time out: unlimited PTO, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
  • Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
  • Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
  • Recognition for great work, with global awards and kudos programs
  • As an international company, the chance to collaborate with teams around the world

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Informa Group Plc.

Informa champions specialists working in academic and business-to-business markets, connecting people with knowledge to help them learn more, know more and do more. We’re a leading international events, digital services and academic knowledge business, headquartered in the UK and a member of the UK’s FTSE 100 group of public companies. We’re also home to a fantastic, inclusive community of over 14,000 colleagues across 30 countries, and a place where our colleagues have the freedom and flexibility to bring ideas to life, do work that makes a real impact and discover opportunities to grow. Our businesses include Informa Markets, Informa TechTarget, Informa Connect, Informa Festivals and Taylor & Francis, but if you work in one of the specialist markets we serve, you might also know us through our brands. In Pharma, Medical and Biotech, that includes WHX Dubai, CPHI and EBD; in Tech, Enterprise Connect, AI Summit, Black Hat and GDC; in Natural Products, New Hope Network, Vitafoods and Natural Products Expo; in Beauty & Aesthetics, China Beauty Expo and Premier Beauty; in Finance, SuperReturn International, Money20/20, Finovate and IGM; in Research and Advanced Learning, Routledge and F1000; and many more brands in more markets too.
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