Digital Marketing Intern

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The Leading Hotels of the World

Posted 3 months ago

Internship

New York, New York

Hybrid

Smart Summary

Responsibilities

Support CRM personalization and content automation efforts using Salesforce Marketing Cloud across email and push channels. Assist with analyzing customer engagement trends and conducting digital marketing audits for member hotel websites.

Qualifications

You are a student or recent graduate pursuing a degree in Marketing, Communications, Business, or a related field. You possess strong communication and analytical skills, are detail-oriented, and eager to learn about CRM, customer engagement, and digital marketing strategies within the hospitality industry.

Must Have Skills for ATS

Salesforce Marketing Cloud

Cloudinary

Contentful

Excel

Microsoft Office Suite

Job Description

About the Role:

Are you a creative and detail-oriented student or early-career marketer with an interest in digital marketing and Customer Relationship Management? The Leading Hotels of the World is seeking a Digital Marketing/CRM Intern to support the team in enhancing personalization and content automation efforts within Salesforce Marketing Cloud, while also assisting with research and analysis of hotel websites and digital marketing strategies.

As the intern you will help organize and maintain foundational data structures, assist with analyzing customer engagement trends, support the execution of personalized content initiatives across email and push channels, and contribute to competitive and industry landscape research related to hotel digital marketing efforts. This is a hands-on learning opportunity for someone looking to gain exposure to CRM strategy, digital marketing operations, and customer engagement initiatives within the hospitality industry.

This is a part-time (up to 29 hours per week) position located in New York City from mid-June through September 2026 and requires being in office on Wednesdays and Thursdays with additional remote hours during the week.  

Compensation:  $20.00 per hour

What You’ll Do: 

  • Support the development of CRM personalization initiatives across email and push channels
  • Assist in organizing and structuring content data, including hotels, collections, and campaign themes
  • Analyze customer engagement data to identify trends and opportunities for optimization
  • Contribute to building frameworks for content tagging and recommendation logic
  • Support content automation efforts using tools such as Cloudinary and Contentful
  • Assist in developing reports and dashboards to measure campaign and content performance
  • Help document processes and best practices for CRM workflows and personalization strategies
  • Collaborate with cross-functional teams to support ongoing CRM projects and initiatives
  • Support Digital Marketing Solutions Team with member hotel website auditing & best practice compilation

What You'll Gain: 

  • Practical Experience: Get hands-on experience supporting real marketing campaigns and projects.
  • Professional Training: Receive guided training on CRM, e-mail, and digital marketing best practices and tools.
  • Exposure to Marketing Strategy: Learn how an omni-channel guest experience strategy is developed and executed within a global luxury brand.
  • Mentorship & Career Growth: Gain insights from experienced marketing professionals and explore potential career paths in CRM and Digital Marketing.

Requirements

  • Recent grad or currently pursuing a degree in Marketing, Communications, Business, or a related field.
  • Eager to learn and develop new skills in CRM, customer engagement, digital marketing, and campaign execution
  • Strong written and verbal communication skills
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint) 
  • Detail-oriented with the ability to multitask and prioritize effectively 
  • Creative problem-solving skills and the ability to explore and contribute new ideas to enhance marketing campaigns.
  • Ability to build strong relationships with team members 
  • Ability to represent/demonstrate LHW performance drivers

About The Leading Hotels Of The World, Ltd. (LHW)

Comprised of more than 400 hotels in over 80 countries, LHW is the largest collection of independent luxury hotels. In 1928, 38 independent hoteliers came together to create LHW. Since then, the Company has carefully curated distinctive hotels, resorts, inns, chalets, villas, and safari camps from the snow-capped Alps of Europe to the African veldt, to share them with adventurous souls who seek the remarkably uncommon. The LHW community is filled of exceptional individuals, united by a passion for the surprising discoveries and details that come with every experience. LHW’s collection covers the globe and promises a broad range of destinations and uncommon experiences, enhanced by LHW’s tiered guest loyalty program Leaders Club. From converted former palaces, and countryside retreats run by the same families for generations, to gleaming skyscrapers in dynamic urban centers, serene private island escapes, glamorous tented camps - and beyond - explore, find inspiration, and experience unforgettable travel moments. For more information visit: www.lhw.com, Facebook at @LeadingHotels, Twitter at @LeadingHotels and Instagram @leadinghotelsoftheworld

LHW is an equal opportunity employer. LHW does not discriminate on the basis of religion, race, creed, color, national origin, sex, age, disability, handicap, veteran status, sexual orientation, genetic information or any other applicable legally protected category.

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The Leading Hotels of the World

Comprised of more than 400 hotels in 80 countries, Leading Hotels is one of the largest luxury hotel collections in the world. Rooted in the locations in which they are found, our members embody the very essence of their destination. Through varied styles of architecture and design and distinct cultural experiences enhanced by passionate people, our collection is for curious travelers looking for their next discovery. Headquartered in New York City, the company maintains offices in 20 cities around the globe. For more information go to www.lhw.com. For career opportunities go to www.lhw.com/careers.
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