Specialist II, Loyalty

P

Pilot Company

Posted 3 months ago

Full Time

Knoxville, Tennessee

In Person

Smart Summary

Responsibilities

Support personalized global loyalty initiatives by planning, executing, and measuring loyalty campaigns through cross-functional partnerships. Manage the loyalty personalization backlog and collaborate with analytics teams to drive guest segmentation and reward optimization.

Qualifications

You have a Bachelor's degree in Marketing, Business Administration, or Analytics, along with 1-2 years of relevant professional experience. You possess a working knowledge of loyalty programs and personalization concepts, and are skilled at translating complex data into clear presentations to influence cross-functional partners.

Must Have Skills for ATS

loyalty programs

guest segmentation

PowerPoint

Job Description

Company Description

Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 44 states and six Canadian provinces. Our energy and logistics division serves as a top supplier of fuel, employing one of the largest tanker fleets and providing critical services to oil operations in our nation's busiest basins. Pilot Company supports a growing portfolio of brands with expertise in supply chain and retail operations, logistics and transportation, technology and digital innovation, construction, maintenance, human resources, finance, sales and marketing.

Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our founding values, people-first culture and commitment to giving back remains true to us today. Whether we are serving guests, a fellow team member, or a trucking company, we are dedicated to fueling people and keeping North America moving.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or any other characteristic protected under applicable federal, state, or local law.

Military encouraged to apply.

Job Description

The Specialist II, Loyalty supports personalized and global loyalty initiatives by partnering with cross‑functional teams to plan, execute, and measure loyalty campaigns. This role contributes to guest segmentation, reward optimization, and reporting while helping ensure loyalty programs are executed accurately, consistently, and in alignment with business objectives.

  1. Contribute to loyalty personalization strategy by supporting guest segmentation, loyalty journey design, and reward optimization for personalized offers and challenges
  2. Act as point of contact for partner teams such as brand, merchandise, and sales to support the design, execution, and measurement of loyalty experiments
  3. Manage and prioritize the backlog of the loyalty personalization pod, translating business needs into clear campaign briefs to enable effective execution by the operations team
  4. Partner with analytics and data science teams to support reporting, dashboards, and analytical models that inform campaign effectiveness and drive more relevant personalization
  5. Serve as a cross functional liaison with brand, creative, app development, and consumer insights teams to support alignment, execution, and reporting for global loyalty program enhancements and campaigns
  6. Model behaviors that support the company’s common purpose; ensure guests and team members are supported at the highest level
  7. Ensure all activities are in compliance with rules, regulations, policies, and procedures
  8. Complete other duties as assigned

Qualifications

  1. Bachelor’s degree in Marketing, Business Administration, or Analytics, or a related field
  2. MBA preferred, or equivalent combination of education and experience
  3. Minimum of 1-2 years of relevant professional experience
  4. Working knowledge of loyalty programs, rewards structures, and guest engagement strategies
  5. Understnading of personalization concepts, including guest segmentation, behavioral targeting, offers, and challenges
  6. Advanced storytelling skills, with the ability to translate complex data and strategy into clear, compelling PowerPoint presentations
  7. Ability to collaborate with and influence cross-functional partners while supporting accountability and performance standards
  8. Ability to prioritize, multitask, and manage multiple workstreams in a fast-paced, dynamic environment
  9. Strong organizational skills with a high level of attention to detail
  10. Ability to communicate effectively with stakeholders at various levels of organization to problem-solve, complete projects, and support decision-making
  11. Strong analytical and critical thinking skills
  12. Self-motivated with the ability to work independently as well as within a team to meet deadlines, goals, and objectives

Additional Information

  • Less than 10% 
  • General office work requires sitting or standing for long periods of time
  • Position Category: Loyalty (LOYALTY)
  • P

    Pilot Company

    Company Overview Headquartered in Knoxville, Tennessee, Pilot Flying J is the largest operator of travel centers in North America with more than 750 locations throughout the United States and Canada and employs more than 24,000 Team Members. Pilot Flying J services over a million guests every day. History Founded by James Haslam II, the first Pilot gas station was opened in Gate City, Virginia, in 1958. After more than four decades of rapid growth, expansion and partnership, Pilot and Marathon Oil Company entered an agreement to form Pilot Travel Centers in 2001. Over the years, Pilot Travel Centers experienced significant growth and expanded internationally, opening its first travel center in Canada in 2006. In 2007, Pilot bought Marathon Petroleum’s shares and entered a new partnership with CVC Capital Partner in 2008. Two years later, Pilot Travel Centers and Flying J Inc. entered an agreement, officially creating Pilot Flying J on July 1, 2010. Culture Pilot Flying J is a family-owned and operated business. While much has changed over the last fifty-plus years, Pilot Flying J stands by the same principles upon which it was founded decades ago: integrity, customer service and valuing team members.
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