Business Development Consultant - Tampa Radio

Cox Media Group

Posted 3 months ago

Full Time

Saint Petersburg, Florida

In Person

Smart Summary

Responsibilities

The role involves identifying and connecting with qualified prospects to sell integrated audio and digital advertising solutions. The consultant is responsible for managing the sales pipeline, building strategic agency relationships, and meeting revenue goals through new business and upselling.

Qualifications

You possess strong written and verbal communication skills and a valid driver's license with a clean driving record. You are comfortable with constant change and operating in a fast-moving digital and media environment, and you are willing to travel to meet clients.

Must Have Skills for ATS

Salesforce

HubSpot

Excel

Tableau

Audio

Digital advertising

Cross-platform campaigns

Job Description

Location: FL-Tampa

Job Title:  Business Development Consultant - Tampa Radio

Position Overview

At Cox Media Group (CMG), our Business Development Consultants are provided with a roadmap to a successful career in sales.   

Are you interested in expanding your sales career and want to grow faster while working for an industry-leading media company with dominant brands? CMG is looking to hire motivated sales professionals to join one of the most enjoyable media environments around. Business Development Consultants will be given the unique opportunity to participate in a comprehensive developmental program to expand their sales skills while performing the primary duties and responsibilities provided below.   

Our Business Development Consultants collaborate with our Sales Support Teams to leverage data that identifies consumer insights, sales strategy, and execution plans for cross platform (audio and digital) campaigns. With an internal advertising fulfillment team our Business Development Consultants have a firsthand look at their campaigns and can optimize in real time.  

Essential Duties and Responsibilities

  • Learn about and sell fully integrated advertising solutions utilizing our full suite of audio and digital products 
  • Proactively and independently identify and connect with qualified prospects to maintain a full pipeline 
  • Identify, understand and communicate trends within client markets and industries to lead with insights and engage prospects in business conversations 
  • Uncover desired business results for each prospect / client by regularly meeting in person with prospect/client 
  • Build strategic agency and client-side relationships in order to present the best solutions based on desired business results 
  • Discuss expectations, measurement with prospects and clients to ensure the proposed solution will deliver ROI 
  • Drive advertising revenue through direct sales   
  • Work outside of the office and on the road to develop and maintain professional relationships; be prepared to meet with clients in person and when needed on their premises or at other locations they desire 
  • Manage sales pipeline   
  • Communicate effectively internally with Sales Managers, sales support, as well as externally with clients 
  • Create proposals to be presented to Sales leaders as well as existing and potential clients  

Essential Duties and Responsibilities (continued)

  • Consult and instruct clients on all CMG solutions, offerings and demonstrate a deep understanding of product capabilities measurement, attribution and KPIs 
  • Responsible for meeting and exceeding all sales goals as they are outlined by the Integrated Sales Manager (ISM)   
  • Increase revenue through a balance of new business development and upselling of current clients 
  • Manage time well and be able to handle complex work 
  • Maintain consistent self-motivation and high attention to detail  
  • Manage, organize, and prioritize tasks in a fast-paced environment 
  • Proactively and independently prospect, qualify, close, grow and retain clients and relationships 
  • Build strategic direct client and agency relationships to secure revenue growth and build credibility in the marketplace by meeting with clients face to face, video meetings, and through digital correspondence 
  • Drive advertising revenue through direct sales   
  • Develop and maintain professional relationships; be prepared to meet with clients in person and when needed on their premises or at other locations they desire 
  • Communicate effectively internally with Sales Managers, sales support, as well as externally with clients 

Minimum Qualifications

  • Must be comfortable with constant change and operating in a fast-moving, ever-changing world of digital and media   
  • Must be comfortable working outside of the office and traveling to meet clients or prospective clients     
  • Strong written and verbal communication skills   
  • Valid Driver’s License with clean driving record   

Preferred Qualifications

  • 1+ years of successful sales experience preferred   
  • Strong business acumen across media and advertising is preferred 
  • 4-year College Degree preferred but not required  

About Cox Media Group 
CMG Media Corporation (d/b/a Cox Media Group) is an industry-leading media company with unparalleled brands, award-winning content, and exceptional team members. CMG provides valuable local and national journalism and entertainment content to the people and communities it serves. The company's businesses encompass 14 high-quality, market-leading television brands in 9 markets; 45 top-performing radio stations delivering multiple genres of content in 9 markets; and numerous streaming and digital platforms. CMG's TV portfolio includes multiple primary affiliates of ABC, CBS, FOX, NBC, Telemundo and MyNetworkTV, as well as several valuable news and independent stations. For more information about CMG, visit www.coxmediagroup.com

Req #: 2211    #LI-Onsite

Cox Media Group

Driven by the energy and passion of our people, Cox Media Group (CMG) is creating innovative ways to deliver news and information, tell compelling stories and hold the powerful accountable. In short, we exist to inform, entertain and elevate our audiences and communities. When combined with our integrated market strategy and cross-platform advertising solutions, this positions us well to build the future of media. As an award-winning team of broadcasters, journalists, digital media experts, publishers and account executives, we reach more than 50-million Americans weekly in more than 20 markets. And, with a full suite of local, regional and national advertising solutions, we offer unmatched reach for businesses, and unrivaled opportunity for our employees. So, connect with us today, and let’s build the future of media. Cox Media Group is an Equal Opportunity Employer.
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