Marketing Intern

A

American Saddlebred Horse & Breeders Association

Posted 3 months ago

Internship

Lexington, Kentucky

In Person

Smart Summary

Responsibilities

The intern will create and manage short-form digital content for TikTok and Instagram to promote ASHBA events and community engagement. Responsibilities include conducting interviews with community members and providing on-site support at horse shows.

Qualifications

You have proficiency with social media platforms, especially TikTok and Instagram, and experience filming and editing short-form videos. You are comfortable conducting interviews and engaging with people on camera, and possess strong communication and organizational skills.

Must Have Skills for ATS

TikTok

Instagram Reels

Social Media

Video Editing

Content Creation

Job Description

Job Title: Marketing & Events Intern (Part-Time)
Department: Marketing & Events
Reports to: Marketing & Communications Manager
FLSA Status: Non-Exempt
Salary: $10/hour
Schedule: Part-Time, 10–15 hours/week (includes some evening and weekend hours)

Position Summary

The Marketing & Events Intern supports the Marketing & Events Department by creating and managing digital content, attending events to capture promotional media, and helping to strengthen ASHBA’s online presence. This position focuses on short-form content creation for TikTok, Instagram Reels, and similar platforms to promote ASHBA events, programs, and community engagement. The intern also helps manage ASHBA’s social media accounts and conducts interviews with local riders and trainers to showcase stories from across the Saddlebred community.

Key Responsibilities

  • Capture and produce short-form video content at local horse shows and ASHBA events.
  • Create, edit, and schedule content for TikTok, Instagram Reels, and other social platforms.
  • Conduct video interviews with riders, trainers, and exhibitors to highlight community stories and event experiences.
  • Update ASHBA’s social media accounts in alignment with brand guidelines and content calendars.
  • Engage with followers and respond to comments and messages as appropriate.
  • Assist with event support including booth set-up, content collection, and on-site promotion.
  • Maintain and organize ASHBA’s digital media library.
  • Track social media performance and trends to inform future content strategies.
  • Perform other marketing and administrative duties as assigned.

Qualifications & Skills

  • Proficiency with social media platforms, particularly TikTok and Instagram.
  • Experience filming and editing short-form videos using mobile apps or editing software.
  • Comfortable conducting interviews and engaging with event participants on camera.
  • Strong written and verbal communication skills.
  • Detail-oriented with strong organizational and time management abilities.
  • Professional demeanor with a customer-service mindset.
  • Ability to represent ASHBA at events and interact with members and the public.
  • Interest in marketing, social media, and the equine industry is preferred.
  • Ability to work some evenings and weekends as required for event coverage.
  • Reliable transportation to attend local events.

Work Environment

This position is based at the ASHBA headquarters and operates in a standard office environment. Regular use of computers, phones, and office equipment is required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

A

American Saddlebred Horse & Breeders Association

The mission of the American Saddlebred Horse and Breeders Association is to promote and protect the American Saddlebred Horse with the highest standards of integrity and guarantee the purity of the breed through the recording of pedigrees and the transfer of ownership of the American Saddlebred Horse.
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