Hearst
Hearst
Posted 19 days ago
Full Time
Baltimore, Maryland
In Person
Smart Summary
Responsibilities
The producer will create original marketing content across broadcast, streaming, and social media platforms to build brand awareness. Responsibilities include writing, producing, and editing daily promotional content and developing influencer strategies.
Qualifications
You have strong writing, editing, and conceptualization skills to build brands across broadcast, digital, and streaming platforms. You possess outstanding knowledge of Adobe Creative Suite and at least one year of experience in integrated marketing or television promotion. You are a collaborative team player with a valid driver's license, ready to work flexible hours.
Must Have Skills for ATS
Adobe Creative Suite
Premiere
Photoshop
After Effects
integrated marketing
social media
television promotion
writing
editing
conceptualization
streaming content creation
digital content creation
Job Description
WBAL-TV, the NBC affiliate in Baltimore, MD, is searching for a Multimedia Marketing Producer to join our in-house creative services team. In this role, you will be responsible for brand building through compelling writing, exceptional editing, and strategic conceptualization. You must be able to identify the most promotable content and produce relevant messages to connect with our ever-changing audience on multiple platforms. This position will have you creating original content for all platforms, including broadcast television/streaming, YouTube, Facebook, Instagram, and X. Reaching the right audience to grow multiple brands is at the heart of this role.
Your influence over marketing efforts encompasses locally produced newscasts, sports, special events, community outreach, network/syndicated programming, as well as all forms of digital and streaming content. The ideal team member will thrive in Baltimore’s competitive breaking news market and value exclusive partnerships including the Baltimore Ravens and Baltimore Orioles. You must be an innovative team player with a positive attitude and the willingness to work flexible hours as content dictates. This role reports to the Creative Services Director. The salary range for this position is $42,000 - $47,000.
Responsibilities
Requirements
Value in Action
At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communications, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
Hearst
As one of the nation’s largest global, diversified information, services and media companies, Hearst has been leading with purpose and integrity and innovating for more than a century. With a mission to inform audiences and improve lives, the company’s portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing the maintenance of jets and helicopters; 35 television stations; 30 daily and 50 weekly newspapers; more than 200 magazine editions around the world and ownership in cable television networks A&E, HISTORY, Lifetime and ESPN. Leading with purpose, Hearst is always moving forward. With a commitment to the highest quality in our products and services, we’re investing in healthcare solutions to help improve patient outcomes and technology that curbs emissions. Our brands are providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. And we are dedicated to serving the communities it operates in, both civically and philanthropically.
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