Description

About Net Conversion:

We're a data-obsessed marketing and analytics agency in downtown Orlando, driven by a relentless pursuit of 'more'—for our clients and ourselves. Our people are our differentiator, fostering a unique, award-winning culture (10+ times 'Best Place to Work') that champions disruptive thinking and work-life balance. We're not corporate—we’re better, and hopefully, you’ll learn why!

JOB TITLE: Analyst, Programmatic Media

DATE: 2026

DEPARTMENT: Media Investment

REPORTS TO: Director, Media Investment

MAJOR PURPOSE

The Analyst, Programmatic Buying & Trading is responsible for the execution, optimization, and performance monitoring of programmatic media campaigns across DSPs. This role focuses on hands-on trading, campaign setup, and in-platform optimization, while supporting senior team members with insights and performance analysis.

This is a detail-oriented, execution-focused role ideal for someone early in their programmatic career looking to deepen platform expertise and analytical skills.

MAJOR RESPONSIBILITIES

Campaign Execution & Trading

Execute programmatic campaigns across DSPs (e.g.,Viant, DV360, The Trade Desk, StackAdapt)
Build and traffic campaigns including audience targeting, creative setup, and budget allocation
Help build proposals and plans based on client goals and needs
Monitor pacing, delivery, and performance daily to ensure campaigns meet KPIs
Troubleshoot delivery issues, discrepancies, and platform errors in real time

Optimization & Performance Management

Analyze campaign performance and make in-platform optimizations (bids, budgets, targeting, frequency, creative rotation)
Support A/B testing and audience segmentation strategies
Identify trends and provide recommendations to improve performance and efficiency
Ensure campaigns are delivering against KPIs such as CPA, ROAS, CTR, and completion rates

Data & Reporting

Pull and validate campaign data across platforms and reporting tools
Assist in building performance reports and dashboards
Ensure accuracy of tagging, tracking, and attribution setup
Partner with Analytics teams to align on measurement and insights

Operational Excellence

Maintain clean and organized campaign structure within DSPs
Ensure adherence to naming conventions, documentation standards, and QA processes
Support billing, reconciliation, and campaign documentation as needed
Contribute to workflow improvements and process efficiencies

Collaboration

Work closely with Managers and Senior team members to plan and execute media plans
Partner with Analytics, Strategy, and Client Services teams to support campaign goals
Communicate campaign updates, risks, and performance insights internally

Requirements

CANDIDATE SHOULD HAVE

1–3 years of experience in programmatic buying, digital media, or ad operations
Hands-on experience with at least one DSP, preferably Viant (DV360, The Trade Desk, Viant, StackAdapt, etc.)
Familiarity with programmatic concepts: RTB, PMP, PG, audience targeting, and bidding strategies
Experience with ad trafficking, tagging (VAST), and campaign setup
Strong analytical skills with proficiency in Excel or Google Sheets
High attention to detail and ability to manage multiple campaigns simultaneously
Strong problem-solving mindset and ability to troubleshoot independently
Clear communication skills and ability to collaborate across teams

EDUCATION & EXPERIENCE

Bachelor’s degree in Marketing, Advertising, Business, or related field (or equivalent experience)
1–3 years of relevant experience in programmatic, digital media, or ad tech

What does Net Conversion have to offer?!Competitive Salary4% 401k MatchMedical / Employer covered at the base tier for the employee onlyDental, & Vision optionsUnlimited PTO60% Employer Covered STD Paid Parental leave after 1 years of serviceCritical illness, Cancer, Hospital, Life, Accident CoverageFlexible work schedule in our Orlando or Charlotte officeWellness InitiativesSummer Fridays (office closes at 2pm)Pet Benefits3, 5 & 10 year anniversary milestone gifts

Net Conversion does not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Net Conversion is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at jobs@net-conversion.com.

We are passionate performance media pioneers. Our analytics-driven agency thrives on disruptive thinking to drive impact, not optics. Fueled by cutting-edge insights, we connect your brand with what your customers truly desire. Through our MarTech platform, Conversionomics, we build holistic datasets to hold paid media accountable. The result? Real-time peak performance & enduring business transformation. We bring a team of dedicated, sharp minds & a 360-degree business perspective. As former clients ourselves, we understand the challenges of working with large agencies. We've taken the best offerings from the massive holding companies & slimmed it down to what matters most without all the corporate fluff & red tape. We’re all about agility, innovation, a personal touch, & business impact. Our Model-Centric, Omni-Channel, Results-Based, Experiment-Driven (MORE) methodology has built long-term partnerships based on human-first intelligence, innovation, & transformative business impact. We manage over +$300M in media annually & measure billions of dollars in impact for distinguished partners across various industries, including travel, healthcare, entertainment, grocery and restaurants, destination marketing, & more. Our clients include AdventHealth, Universal Destination & Experiences, Nassau & Paradise Island Promotion Board, 1/ST Bet, Portillo’s, Pebble Beach Resorts, NBA Orlando Magic, & others. We take pride in our distinctive company culture. Beyond being industry leaders, our team consists of individuals who are talented & driven to achieve MORE. Our focus on fostering a creative & lighthearted office atmosphere has earned us the distinction of being recognized as the Best Place to Work more than 10+ times since 2014. We have been awarded 43+ Adrian Awards, including a Platinum Adrian for Digital Marketing Excellence from the Hospitality Sales & Marketing Association International. Let us develop & implement a winning marketing & analytics strategy for you!

Analyst, Programmatic Media