Description

 Student Assistant Intern – Marketing
Winston-Salem, NC

Reports To: Director of Digital Experience

DESCRIPTION

Role Accountability:
At Allegacy, there’s a common thread that runs through all of us—our commitment to doing right and our promise to always act in the best interest of our members. Within Marketing, that commitment shows up in how we connect with our members, share Allegacy’s story, and promote products and services that genuinely improve the financial lives of our communities.

This internship plays a hands-on role in supporting that mission—helping create compelling content, support campaigns, and deliver communications that reflect Allegacy’s values and enhance the member experience.

Nature and Scope

This is a part-time summer internship for college students, working up to 20 hours per week based on business needs.

Interns will gain exposure to the fundamentals of marketing within a financial services environment—including digital marketing, content creation, social media, event support, and brand strategy. They’ll work alongside experienced professionals and gain visibility into how Marketing initiatives support both member engagement and organizational goals.

This internship is designed to build foundational marketing knowledge while also developing professional skills such as creative thinking, project management, and cross-functional collaboration. Interns will also gain insight into how Marketing interacts with other departments to ensure a consistent and impactful member experience.

Specific Accountabilities

· Demonstrate Allegacy’s shared values: helpful, hopeful, honest, hungry & humble in all work and interactions

· Support the Marketing team with day-to-day operational and project-based activities

· Assist in creating content for digital, print, and social media channels

· Participate in campaign planning and execution, including internal and external communications

· Help organize and support member events and community initiatives

· Collaborate with other departments to ensure marketing materials are accurate, timely, and aligned with Allegacy’s brand

· Maintain confidentiality and handle sensitive information with the highest level of integrity

Knowledge, Skills and Abilities

This role is best suited for students with an interest in marketing, communications, public relations, or related fields, particularly within a financial services environment.

Preferred qualifications include:

· Strong attention to detail and creative thinking skills

· Interest in digital marketing, social media, content creation, and event coordination

· Basic proficiency in Microsoft Office; familiarity with design or marketing tools (e.g., Canva, Adobe Creative Suite) is a plus

· Strong communication and organizational skills

· Ability to work independently while also collaborating effectively within a team

· Curiosity, initiative, and a willingness to learn

Requirements

Additional Requirements

• Interns will need to comply with work authorization requirements.