Sale Development Representative

Probook

Posted 2 months ago

Full Time

New York, New York

In Person

Smart Summary

Responsibilities

You will own the top of the funnel by executing high-volume outbound outreach to qualify leads and hand them off to the AE team. Additionally, you will maintain clean CRM data and provide feedback to the growth team based on market interactions.

Qualifications

You are a relentless and highly organized communicator with 0-2 years of experience in a sales or outbound-facing role. You possess exceptional verbal and written communication skills, a builder's mentality, and are comfortable with high activity levels. Prior cold calling experience and exposure to B2B SaaS are strongly preferred.

Must Have Skills for ATS

Ashby

cold calling

cold email

LinkedIn outreach

B2B SaaS

Job Description

Who We Are:

Probook is the AI dispatch platform for the home services industry, transforming how plumbing, HVAC, and electrical businesses operate.

Our impact is real. Dispatching the right technician to the right job can mean the difference between a $300 band-aid fix and a $20,000 system replacement. By automating previously high-touch workflows around the clock, Probook ensures a consistent customer experience without the need for 24/7 live staffing. We unify our customers’ processes into a single, scalable platform, giving businesses one place to run their entire dispatch operation.

The Role:

We have a clearly defined target: the top home service operators in America. The list exists. The product is proven. What we need now is someone to go get them.

You will own the top of the funnel for our enterprise AE team. Your job is to open doors through cold calls, cold emails, and LinkedIn outreach, qualify interest, and hand off high-quality opportunities to the AEs to close. You report to the Director of Growth and operate as the engine that keeps the pipeline full.

Who You Are:

  • Relentless: You are comfortable making 60+ dials a day without being asked. You treat rejection as data, not discouragement. Your activity level is not negotiable with yourself.

  • Operator-to-operator communicator: You can talk to a plumbing business owner or an HVAC GM in their language. No jargon. No corporate SaaS pitch. You understand their world or learn it fast.

  • Highly organized: You run a clean CRM. You know your numbers cold. You never miss a follow-up.

  • Hungry to learn: You are early in your sales career and want to compress your development. You absorb coaching, apply it in the next call, and ask good questions.

  • Builder mentality: You thrive with no playbook. You figure out what works, document it, and do it at scale.

What you will own:

  • Outbound pipeline: Build and execute a high-volume outbound motion across cold calls, email sequences, and LinkedIn targeting the top home service operators in the US.

  • Qualified opportunities: Deliver a consistent volume of qualified meetings to the AE team each month. Your primary metric is meetings held, not just booked.

  • Account research: Understand each target account before reaching out. Tailor your approach to their specific business size, software stack, and operational context.

  • CRM hygiene: Maintain clean, accurate records in Ashby for every prospect interaction. Your data is the team’s data.

  • Feedback loop: Surface patterns from outbound conversations to the Director of Growth and AE team. You are closer to the market than anyone. Use it.

Requirements:

  • NYC Based: Excited to work in-office 5 days/week in our high-collaboration culture.

  • 0-2 years of experience in a sales, SDR, or outbound-facing role

  • Prior cold calling experience strongly preferred

  • Exposure to B2B SaaS or vertical software a plus, not required

  • Exceptional verbal communication skills. You are direct, clear, and credible on the phone.

  • Strong written communication. Your emails are short, specific, and get replies.

  • High activity tolerance. You do not need external motivation to pick up the phone.

  • CRM discipline. You keep records clean without being told twice.

Why Join Probook?

  • The People: Joining one of the most talent-dense startups in NYC. Waterloo, GT, Berkeley, UPenn, ICPC world finalist, IMO Gold Medalist.

  • The Market: $700B industry with clear tailwinds—AI adoption, labor shortages, generational transitions. We’re defining the category, not fighting for share.

  • The Traction: $XXM ARR in 18 months. Cash-flow positive. Product-market fit proven; now we’re scaling.

Compensation & Benefits:

  • Equity: Meaningful equity.

  • Salary: $75,000 base / $110,000 OTE

  • Health: Comprehensive medical, dental, and vision.

  • Perks: $1,000 Monthly stipend (food, gym, Uber, etc) and really good office snacks.

  • Access: Direct access to world-class investors and advisors.

Probook

Increase flip rates, boost ticket sizes, and reduce windshield time— all without scaling your dispatch department. Probook learns from your historical sales data and sends your technicians to the right calls every time. Our dispatcher-friendly interface overlays your dispatch board so you never have to leave ServiceTitan. Dispatchers can now focus on higher-value tasks like verifying job info and keeping customers updated. See why top operators nationwide trust Probook!
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