Description

Qualifications & Background:

The Business Development Specialist role is responsible for lead generation, increasing sales pipeline, and supporting lead generation programs. The role will focus on outbound prospecting for new business on a one-to-one basis and supporting automated outbound campaigns. The ability to exercise independent judgment and creativity in the prospecting process is important. Daily activities may include direct lead prospecting, executing large scale programmatic campaigns, assisting with campaign creation, reporting, and communications with management, marketing, and sales. This role is a hybrid remote position which requires 1-2 days per week in office at the Liberty, SC location.  

Essential Duties & Specific Responsibilities: 

• Lead Generation
• Prospecting calls and emails to qualify leads based on B.A.N.T. criteria (budget, authority, need, and timeline) for business      automation projects
• Nurturing prospects through the sales cycle 
• Fielding inbound communications
• Working with the Sales team to set meetings with SQL’s (Sales Qualified Leads)

Campaign Support and Execution:

• Data entry, processing, and reporting in HubSpot and ZoomInfo
• Assist with creation of outbound emails and call scripts that will effectively nurture prospects through the decision funnel
• Maintain updated records in the CRM of activities and conversations
• Utilize ZoomInfo and other resources to find and compile company and contact data

Requirements

Education & Certifications:

• 1-2 years’ experience in a customer service or inside sales environment preferred 
• 4-year degree in a related area preferred, 2-Year degree minimum

Knowledge & Technical/Job Specific Skills:

• Proficiency in both verbal and written communication is essential
• Comfortable communicating with Sr. Manager and higher levels highly preferred
• Understanding of lead generation in a B2B business preferred
• Familiarity with SaaS (Software as a Service) a plus
• Knowledge of NetSuite, Hubspot and ZoomInfo a plus

Other:

• Strong time management skills
• Continuously seeking educational opportunities 
• Must be fluent with Microsoft Outlook and internet/search
• Disciplined work habits and advanced levels of attention to detail
• Driven and determined to succeed
• Contagiously positive personality
• Ability to work well as a sole contributor and in a team environment 
• Ability to adapt to direction changes and new challenges

Travel and Working Conditions:

• Rare, but occasional travel or weekend work may be required
• Ability to sit at a computer terminal for extended periods of time
• Must have the ability to effectively work remotely
• Currently, one to two days in office at the Liberty, SC location is required

KeyMark Benefits: 

• Comprehensive, company paid Training on KeyMark Offerings
• Very competitive Medical, Dental, Vision and  Voluntary Benefits
• Retirement Savings Plan/401k with company match
• Flexible Spending Accounts (FSA & HSA)
• Competitive Paid Time Off (PTO)
• Life Insurance
• Family and Medical Leave
• Wellness Programs
• Company Equipment & Cell phone Stipend
• Employees Discounts at a variety of Partner Sites