Intern, Digital Advertising Summer Associate

ASM Global

Posted 1 day ago

Internship

Frisco, Texas

In Person

Smart Summary

The associate will assist campaign managers with setting up, analyzing, and reporting on digital advertising campaigns across multiple platforms. They will also support the business intelligence unit with data integrity and learn dashboard design and automation.

This internship is perfect for detail-oriented students with strong analytical and problem-solving skills, who are eager to learn about digital advertising in the sports and entertainment industry. The ideal candidate should have a positive attitude, be able to take ownership of projects, and proactively seek ways to improve efficiency using company-approved AI tools.

Must Have Skills for ATS

Digital advertising

Paid media

Data analysis

Campaign management

Tracking

Optimization

Key performance indicators

Programmatic advertising

Paid social

Paid search

Business intelligence

Data integrity

Dashboard design

Automation

Problem-solving

AI tools

Job Description

About Legends Global’s Digital Team:  

We’re a digital marketing agency that specializes in sports and entertainment. Our 100% in-house team builds custom paid media plans and optimizes across channels with our world-class suite of tools and platforms. Our partners include UFC, One World Observatory, and the Chicago Bears.  

About the Role:  

Our summer associates will have the opportunity to learn the dynamic field of digital advertising while being a part of a team that prides itself on working together, working hard, and having fun.

 Our Ideal Candidate:  

  • Has a positive attitude and looks to help others  

  • Pays attention to details  

  • Has strong analytical and problem-solving skills  

  • Takes ownership of projects  

  • Finds ways to grow and improve  

  • Uses company-approved AI tools to improve efficiency

 Tasks:  

After a training period, we will assign our associates to roles that suit their strengths and fit the needs of the organization. These are some of the tasks our associates work on:  

  • Assist campaign managers with setting up, analyzing and reporting on campaigns.  

  • Set up tracking and optimize digital advertising campaigns across multiple buying platforms.  

  • Assign and analyze key performance indicators for programmatic, paid social and paid search campaigns.  

  • Assist the business intelligence unit in data integrity and learn dashboard design and automation for reporting.  

ASM Global

ASM Global is the world’s leading venue management company and producer of live event experiences. Acquired by Legends in 2024, with over 400 premier venues worldwide, ASM Global operates and invests in the world's most important stadiums, arenas, convention centers, and theaters, including entertainment districts and mixed-use developments. We produce over 20,000 live events annually, welcoming more than 164 million guests each year. As the global leader in content programming and revenue optimization, our best-in-class management leverages the latest data-driven marketing strategies to deliver maximum value and profitability for venue owners. Beyond the walls of our venues, ASM Global is actively working to invest in people, strengthen our communities, and protect the environment. Our corporate social responsibility platform, ASM Global Acts, embodies a refreshing, modern commitment to social equity and global sustainability. A robust and growing DE&I initiative, commitment to local purchasing, and prioritizing green innovations (with an industry-leading 50+ certified green venues) are just a couple of examples of ASM Global’s impactful, environmentally friendly outlook. As the global industry leader, we understand the importance of setting an exceptional example while having a great time doing it.

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