W, Brand Marketing Intern

BDG

Posted 3 months ago

Internship

New York, New York

Hybrid

Smart Summary

Responsibilities

The intern will assist the Strategic Brand Lead in executing brand strategy and revenue-driving initiatives across various platforms. Responsibilities include administrative tasks, organizing resources, coordinating events, and conducting research.

Qualifications

W Magazine is seeking a proactive and organized intern to support brand marketing initiatives. The ideal candidate will have a strong interest in the fashion and editorial industries, excellent organizational skills, and the ability to work well in a fast-paced team environment. This internship offers hands-on experience in brand strategy, sales, and event coordination.

Job Description

W Magazine is seeking a highly organized, proactive, and curious summer intern to support the Strategic Brand Lead in executing high-impact brand strategy and revenue-driving initiatives across digital, print, experiential, and 360° partnerships.

This is a hands-on role, ideal for someone looking to learn the inner workings of brand marketing, sales strategy, client development, and editorial collaboration within a leading luxury media brand.

This is a paid, part-time opportunity beginning June 1, 2026, and runs through August 7, 2026. Candidates should be available to work up to 25 hours per week, and will be given the choice to work either remotely or from W’s New York City HQ office, depending on their role. 

\nResponsibilities
  • Assist with general administrative tasks, scheduling, printing, etc. 
  • Organize and maintain a centralized drive with clearly labeled, easy-to-navigate folders for cross-team access
  • Develop and manage a structured image library, including both branded and non-branded assets (e.g., “Perfume: Brunello Cucinelli Images,” “Fashion: General”)
  • Coordinate logistics for upcoming fall events, including travel booking (flights, hotels) and scheduling support as needed
  • Conduct comprehensive venue research to identify locations aligned with event objectives, budget, and logistical requirements
  • Conduct competitive event research to analyze industry trends, benchmark performance, and identify potential sponsors
  • Support the preparation of event materials, including creating seating charts and assembling on-site resources to ensure smooth execution
Requirements
  • Strong interest in the Fashion and Editorial industries
  • Eagerness to learn 
  • Highly motivated to complete tasks
  • Work well in a team environment 
  • Able to meet time & attendance expectations 
  • Able to balance multiple tasks
  • Possesses great organizational skills 
  • Thrive in fast-paced environments
\n$17 - $17 an hourUp to 25 hours per week \n

W’s 2026 Spring Internship Program is an exciting opportunity to get hands-on experience at one of the fastest-growing digital media companies today. Our immersive program gives each intern the chance to explore and develop their interests through executive mentorship, career training, collaborative projects, professional development seminars and workshops, and more.

BDG

BDG is one of today’s leading global media companies with a portfolio of distinct digital and experiential brands that are shaping culture through its authentic and trusted storytelling. Audiences turn to our brands – Bustle, Elite Daily, The Zoe Report, NYLON, Inverse, Mic, W, Romper, Scary Mommy, Fatherly, and The Dad – to hear from a set of diverse voices around the interests engaging the next generation. Founded in 2013, the Company reaches over 223 million readers and social fans and serves hundreds of the world's largest advertisers. BDG has global offices in New York, Los Angeles, Miami, London, and Paris.
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