WPBF Sales Intern

Hearst

Posted about 7 hours ago

Internship

Palm Beach Gardens, Florida

In Person

Smart Summary

Interns will develop a working knowledge of the business side of advertising, learning how the sales department can generate creative concepts for advertisers and sponsors while understanding audience television viewing data. Responsibilities include developing sales promotional pieces, gathering research and ratings data, assisting with video production, generating client reports, and conducting consumer market surveys.

WPBF is offering a paid summer internship in their Sales Department. The intern will learn about the business side of advertising, develop sales promotional pieces, gather research and ratings data, and assist with various sales-related tasks. Strong communication and analytical skills are a plus.

Must Have Skills for ATS

Sales Marketing

Research

Advertising

Creative Concepts

Audience Viewing Information

Sales Promotion

Client Mailings

Contest Fulfillment

On-Air Production Assistance

Ratings Data Gathering

Sales Meetings

Sales Calls

Video Production

Report Generation

Nielsen Data Interpretation

Consumer Market Survey

Job Description

WPBF, the ABC affiliate in Palm Beach Gardens, FL is offering a Paid Internship in the Sales Department.

Summer 2026 Session

Application Window: March 16, 2026 – April 30, 2026

Session: June 1, 2026 – August 7, 2026

In order to apply for an internship at WPBF, please provide a cover letter with your application.  The cover letter should include:

  • Available start and end dates
  • Days and hours available to intern 

Interns will spend 10-12 weeks shadowing and gaining on-the-job experience.  You will be working in a fast-paced, detail-oriented environment.

Sales Marketing and Research

The Sales Marketing and Research Intern will develop a working knowledge of the business side of advertising.  The intern will also learn how the sales department can help come up with creative concepts for advertisers and sponsors and understanding of audience television viewing information and its applications.

Interns will learn to:

  • Develop sales promotional pieces, client mailings, contest fulfillment and on-air production assistance.
  • Gather research and ratings data for the development of sales marketing literature.
  • Attend sales meetings and sales calls when appropriate.
  • Assist in sales promotion video production.
  • Generate client specific reports.
  • Assist with the dissemination and interpretation of audience viewing data from the television research company, Nielsen.
  • Conduct WPBF’s exclusive, annual consumer market survey of West Palm Beach-Ft. Pierce which examines purchase behavior, demographics, and media usage of West Palm Beach-Ft. Pierce viewers.
  • Track local and network specials on WPBF and competitive stations.
  • Generate viewership data for sales and news.
  • Assist with projects that deal with audience viewership trends.

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in organization that fosters collaboration and open communication, ensuring that the content we create is authentic, and connected to the communities we serve.


Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.

We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

Hearst

As one of the nation’s largest global, diversified information, services and media companies, Hearst has been leading with purpose and integrity and innovating for more than a century. With a mission to inform audiences and improve lives, the company’s portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing the maintenance of jets and helicopters; 35 television stations; 30 daily and 50 weekly newspapers; more than 200 magazine editions around the world and ownership in cable television networks A&E, HISTORY, Lifetime and ESPN. Leading with purpose, Hearst is always moving forward. With a commitment to the highest quality in our products and services, we’re investing in healthcare solutions to help improve patient outcomes and technology that curbs emissions. Our brands are providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming. And we are dedicated to serving the communities it operates in, both civically and philanthropically.

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