Staples Business
Staples Business
Applications Closed
Posted about 2 months ago
Internship
Framingham, Massachusetts
In Person
Smart Summary
The intern will gather insights, trends, and competitor tracking to help deliver customer-led strategies. They will support the development of the integrated Holiday GTM plan and assist with ongoing competitor monitoring.
Staples is seeking a Marketing Calendar Intern to gather insights, track competitors, and assist in planning for customer-led strategies. This internship requires someone actively pursuing a bachelor's degree in Brand Marketing or a related field, ideally a rising Junior graduating in May 2027 or 2028. The role also requires strong communication, Microsoft Office skills, and the ability to multitask.
Must Have Skills for ATS
Collaborative
Customer Focused
Inclusive
Innovative
Self-Developer
Analytical Rigor
Strategic Contribution
Competitor Monitoring
Communication
Collaboration
Initiative
Learning Agility
Organized
Detail-Oriented
Strong Communication
Microsoft Office
Job Description
Staples is business-to-business. You’re what binds us together.
We’re searching for you: fresh talent with new ideas, innovation, passion, and drive to bring to Staples. We have student and graduate opportunities where you’ll help the Staples, Inc. organization be more successful and productive while building a purposeful career. Whether you are looking for a summer internship, co-op, or an entry-level role, we’ll help you develop the technical and soft skills you need to thrive in the future.
Target Start Date: June 1, 2026 - August 14, 2026 (11-week program)
Intern Pay Rate: $21.00 per hour
What you bring to the table:
Target Start Date: June 1, 2026 - August 14, 2026 (11-week program)
Intern Pay Rate: $21 per hour
Objective: Gather insights, trends, competitor tracking, and planning, helping the team deliver more customer-led, well-informed strategies year-round.
What You’ll Be Doing:
Holiday GTM Insights & Planning (Staples Business + Omni Focus)
Partner directly with Rachael/Chris and the Insights team to build a clear picture of the Staples Business customer and the Omni customer during the Holiday.
Compare timing, category focus, and channel preferences to highlight overlaps and differences
Translate findings into targeting recommendations and priorities for SB and Omni
Support in building the integrated Holiday GTM plan (timing arc, focus areas, and deliverables).
Competitor & Market Monitoring to enable real time plan adjustments
Conduct ongoing tracking of competitor campaigns and offers, specifically for BTS
Maintain a GTM Tracker that provides weekly updates on competitor activity and notable strategy shifts
Micro-Holiday Exploration
Assess the current micro-holidays Staples focuses on today
Determine if these are the right ones based on customer alignment and business opportunity
Recommend where to lean in more, where to pull back, and identify any additional opportunities.
General GTM Team Support
Assist with research, insights pulling, and meeting prep.
Support post-mortem reviews of campaigns and pull macro/consumer trend analysis as needed.
Evaluation:
Analytical Rigor & Insights
Synthesizes data from multiple sources into clear, actionable insights.
Connects findings to customer behavior, timing, and channel strategy.
Supports targeting and prioritization recommendations with sound logic.
Strategic Contribution & Planning
Contributes meaningfully to the integrated Holiday GTM plan.
Identifies overlaps, gaps, and key differences between SB and Omni customers.
Demonstrates understanding of how marketing strategy ties to business goals.
Competitor & Market Monitoring
Maintains accurate, organized tracking of competitor campaigns and offers.
Summarizes weekly updates with key takeaways and implications for Staples.
Anticipates trends or shifts that could impact GTM plans.
Communication & Collaboration
Clearly presents insights and updates to Rachael, Chris, and the Insights team.
Demonstrates reliability, professionalism, and teamwork.
Incorporates feedback effectively and supports team discussions.
Initiative & Learning Agility
Proactively explores new questions or data sources.
Adapts quickly to feedback and changing priorities.
Shows curiosity and growing confidence in connecting insights to action.
What’s Needed – Basic Qualifications:
Actively pursuing a bachelor's degree in Brand Marketing or a related field
Must be a rising Junior, graduating in May 2027 or 2028
Must be organized, detail-oriented, and curious to learn new tools
Strong communicator with good writing/editing instincts
Able to multitask and be flexible to new initiatives
Strong Microsoft Office skills
Staples Business
For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.
With Runway
See Your Fit for This Role
1-5 min
Your Score
?
Top Applicants
90%
Your Job Search Advantage
Key Gaps & Next Steps:
Address these in your resume & Interview
Top Strengths For This Role
Highlight these in your cover letter & interview
Your Interview Guide
A Personalized Interview Strategy
Freshest Opportunities
Never Miss a Good Fit
Get notified when jobs mach your criteria