Regional Sales Representative (Midwest)

Westfield Egg Farm

Applications Closed

Posted 5 months ago

Full Time

Earl Township, Pennsylvania

Hybrid

Smart Summary

The Sales Representative is responsible for establishing and maintaining profitable relationships with customers, ensuring they are serviced and cared for. They will introduce products to new customers and manage existing accounts to grow sales through upselling and cross-selling.

We are looking for a reliable and driven Regional Sales Representative to build relationships with new and existing customers in the Midwest region. Key requirements include 1-3 years of sales experience, proficiency in Microsoft Office, a valid driver's license, and excellent communication and organizational skills.

Must Have Skills for ATS

Sales

Account Management

CRM

HubSpot CRM

Microsoft Office

Communication Skills

Relationship Building

Negotiation

Prospecting

Cold Calling

In-store Visits

New Business Development

Territory Management

High School Diploma

GED

Valid Driver's License

Job Description

Description

Reports to: Sales Supervisor

Supervises: None

Status: Non-Exempt/Hourly

Location: Remote/Chicago or surrounding area

Work Schedule: 

  • On the road days: 6:30 AM – 4 PM (Leaving earlier and longer on travel days is recommended).
  • In-Office Days: 7 AM – 4 PM (1 Day per week in office for planning, emails and calls).

Purpose of Position: The Sales Representative is responsible for establishing and maintaining profitable relationships on behalf of Westfield by taking personal responsibility for each customer’s contact and by ensuring that customers are being serviced and cared for. The Sales Representative has primary responsibility for ensuring all products are introduced to existing and potential customers as well as being the first to sell new products as needed. 

Essential Skills: 

  • Sells products or services, engaging customers effectively. 
  • Builds and maintains positive relationships with clients, customers, and team members. 
  • Clearly and effectively conveys information, both verbally and in writing.
  • Negotiates effectively, achieving win-win outcomes. 
  • Follows through on tasks, ensuring completion and success.

Essential Characteristics:

  • Reliable and consistently fulfills obligations. 
  • Strives to perform at a high level and win. 
  • Captivates and maintains attention in interactions. 
  • Communicates ideas effectively to influence others. 
  • Welcomes interaction and is open to communication. 

Essential Duties:

Prospecting & New Business

  • Introduce Westfield products to a new region and generate leads via cold calls, in-store prospecting, referrals, and networking.
  • Plan efficient travel routes.
  • Present and pitch products to secure new account placements.
  • Attend industry events or trade shows as assigned.

Relationship Building & Account Management

  • Conduct joint sales calls with distributor sales reps
  • Conduct 4 days of in-store visits weekly (8–15 stores/day).
  • 14% - 23% Overnight Travel: 3-5 days of overnight travel monthly to reach surrounding states
  • Build and maintain relationships with store/dairy managers, owners, and decision makers.
  • Direct reorders to distributors, provide product training, ensure proper merchandising, and complete a minimum of 2 demo days per month.
  • Grow sales in existing accounts through upselling and cross-selling.

Sales Execution & Follow-Through

  • Accurately document all activities (store visits, calls, etc.) and customer interactions in HubSpot CRM. It doesn’t exist unless in HubSpot. 
  • Monitor competitor activity and market trends.
  • Collaborate with marketing and sales on campaigns, promotions, and product launches.

Professionalism & Representation

  • Represent Westfield professionally, maintaining brand standards in attire, vehicle, and conduct.
  • Demonstrate commitment to the company’s mission, vision, and values.
  • Maintain organized schedules, timely reporting, and clear communication with the Sales Supervisor.

All other duties as assigned. 

Requirements

  • High school diploma or GED; 1–3 years of sales or related experience preferred 
  • Proficient in Microsoft Office and accurate with data entry.
  • Valid driver’s license with ability to travel within assigned territory.
  • Flexible schedule, including occasional evenings or weekends.
  • Commitment to Westfield Egg Farm’s mission, vision, and values.
  • Willingness to complete on-site training and ongoing development.
  • Proficient in reading, writing, and interpreting technical materials and reports.
  • Basic math skills, including addition, subtraction, multiplication, and division.

Personal Attributes:

The Sales Representative will be privileged with information that should not be shared. The incumbent must maintain strict confidentiality in performing their duties, not spreading information to others. This is incredibly important when working with other competition etc.  The incumbent must demonstrate the following personal attributes:

  • Be honest and trustworthy
  • Be respectful
  • Demonstrate cultural awareness and sensitivity across a variety of cultures 
  • Be flexible
  • Demonstrate sound work ethics

Physical Requirements / Environmental Conditions:

The Sales Representative will have to spend long hours sitting while driving, using office equipment, which can cause muscle strain.  The incumbent may also have to do some light lifting of supplies and materials from time to time (up to 50lbs for egg boxes).  As an on-the-road role, Westfield asks that employee doesn’t have distractions while driving.  The incumbent may find the workload to be a lot and will need excellent organizational and time/stress management skills to complete the required tasks.

W

Westfield Egg Farm

Westfield Egg Farm, located in New Holland, Pennsylvania, is a fourth-generation, family-owned business that is committed to operating with core values of excellence, integrity, family, stewardship, and eternal perspective. The company’s goal is to empower their team members to grow as individuals and to treat employees and customers with the highest care and respect. Westfield Egg Farm is dedicated to honoring God in everything they do and to operating in a way that reflects their Christian values. Westfield partners with small family farms to source, process, and distribute high-quality organic and free-range eggs to the market. They have the capability of offering their own brands to the market as well as private label and custom packing options. The company is dedicated to providing their customers with the highest-quality products and services and to operating in a way that reflects their core values.

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